CAN are running a Stop at Red campaign. Key ideas include:
Give respect, get respect
Stop at Red is a campaign to reduce crashes and improve the status of cycling in the eyes of the public and policy-makers, and to tackle the attitudes of those cyclists whose behaviour perpetuates the image of cyclists as irresponsible.
Controversial perhaps? That’s how CAN likes it.
Now I am looking for 6-9 volunteers to help make a short video.
Mike and Hilleke from Little Fighter Films are doing the camera stuff.
Star and supporting roles available.
I need 2-3 commuters, 2-3 recreational riders, and 2-3 roadies.
Can you help?
We plan to start shooting on Tue 12 July at 9am.
Our first location will be the corner of Taranaki and Cable St, beside Circa Theatre.
Then we’ll head to the lights at intersection of Cable and Chaffers Sts.
All going well, we’ll roll down to Thorndon Quay / Mulgrave St in the early afternoon.
We may do another shoot one Saturday morning.
Please let me know if you are available to help.
There may be home baking and refreshments.
Here’s the concept:
– A cyclist rides towards red light with the intention of riding through it. A graphic appears on the road in front of her/him which says “respect”. S/he proceeds to ride through it, which smashes the graphic like glass.
We’ll focus on the reactions from other cyclists.
The idea is that people care more about what their peers think of them, than what strangers or drivers think. So it’s the biking community taking responsibility.
I’d like to make several versions based on different types of cyclists: commuters, roadies, and recreational.
The last shot shows them stopping correctly and getting smiles and thumbs up.
We close with the message: Give respect to get respect: stop at red.
Interested? Contact email@example.com, 04 210 9467, 027 563 4733